If you are targeting the luxury and premium audience, your visuals should not follow the mass appeal. This is true vice versa also.
Your visuals are often your brand’s first impression. These visuals drive the perception of your brand among your target audience and help you form a deep connection with them. And this is not just about clicking good pictures of your product. A product in a standalone does not express what your brand stands for. It needs to carry a concept, a story, add-on elements, your brand's essence and most importantly, what your brand stands for.
Under our brand photoshoot services at HMLC, we help you find the right direction to address all of these. We help you to craft visuals that communicate your story, build an emotional connection with your audience and translate your brand’s positioning in a compelling manner.
Whether you are starting a conceptual luxury fashion brand, launching a niche jewellery brand, or want to build a personal brand for your art or more, we are here to help you find the right direction that suits all your needs and goals. We work with the best photographers and videographers, along with our team of seasoned strategists and art directors, to give you world-class results that will surpass your expectations.
From founder portraits to product flat lays, lifestyle shots to curated campaigns, we have got you covered.
Every image we produce is rooted in purpose and in line with your brand’s essence. Here’s what makes us different:
- Strategic approach: Like all of our services, we begin by understanding the ‘WHY’ before jumping to the ‘HOW’. We understand your brand narrative, target market and audience, and how we can create something unique and distinctive for your brand, making you stand out in the market.
- Consistent creative direction: From curated moodboards to shoot guides, everything is developed with consistency and clarity to tell your story in the right manner.
- End-to-end execution: Our team is there to help you at each step of the brand photoshoot. This covers concept creation, creative direction, connecting with models, finding the right location, styling lighting, vendor management and more as per the defined scope of work.
- High-quality imagery: We work with the best professionals- from photographers to videographers, lighting technicians and post-production- and ensure that each stage of the brand photoshoot is catered to with the utmost level of quality.
- Post-production and content creation: We plan our shoots in a manner to ensure that the content and images are compatible across your marketing channels, website, social media and more as defined by our scope of work.
Not clear about the direction to take for your brand photoshoot? Let’s discuss your requirements in depth. Reach out to us, let’s mark your calendars.
1. Discovery workshop: We start with a discovery call or workshop with the stakeholders. During the workshop, we understand about your brand, your aims and goals through the photoshoot, where you plan to use the visuals and more. This is to ensure that we understand your brand thoroughly before we venture into planning for your brand photoshoot.
2. Internal research and ideation: Based on the information shared with us, we do our own internal research and study to understand your industry and target market, the kind of imagery that will best work for your target audience and how we can craft something unique to make your brand stand out.
3. Creative direction: We put together options for different visual directions, references and layouts to align with the best way forward. Once the direction is finalised, we move to pre-production.
4. Pre-production and planning: We then start with bringing the direction to life by finding the right models, location scouting, props, vendors and all the logistics and aligning it for the shoot day.
5. Shoot day: Our team takes care of the offline execution of the shoot, from angles to lighting to bringing precision in every frame. We style, direct and review for quality consistently.
6. Post-production: We handpick and edit your best images and videos- colour corrected, polished and platform-ready, as per the defined scope of work.
We have transform your ideas into remarkable digital products with an innovative and contemporary style. We specialize in creative minimalist projects. We have many years of experience in the profession. View our portfolio with detailed descriptions and order for yourself! We have transform your ideas into remark digital products with an innovative style.
Yes, from ideation to delivery, our team can be involved in each stage of the brand photoshoot. Our involvement is defined by our different packages and the scope of work that you can select as per your requirements. Want to understand more about our different offerings? Reach out to our team.
Each brand photoshoot starts with defining the end target for the images, like for your social media, for posting on your website, listing on third-party websites and more. The final formatted images are shared as per this defined scope.
Yes. We can add edits for reels, campaigns videos or even teaser and launch films into your shoot plan.
We are open to discussing the shoot location and our involvement in the project as per the scope and budget that best suits your requirements. Our team can provide you with different options, looking into your requirements and narrowing down the best feasible options.
Yes, you get both the raw files and the edited images as per the defined scope of work.
